Zerong Yang | MDes Thesis | Research Phase | Fall 2021 1. INTRODUCTION The traditional ways to design customized products require a relatively larger amount of time and cost, but the potential growth in personalization is coming as the result of a set of advancing and potentially disruptive digital design…

Zerong Yang | MDes Seminar | Winter 2021 0. ABSTRACT Design and business are intrinsically linked. Business model design and design thinking are two strategies that are widely used in their own field. There are many previous studies showing business model innovation through design thinking, but few of them indicated…

Zerong Yang | MDes Seminar | Fall 2020 0. ABSTRACT Windows are an important element of a building to create a connection between the outside and inside. Several studies indicated that there are some issues with the current window design, so windows should be considered to have a disruptive change…